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Idea Workshop is a company dedicated to telling stories in an exciting and compelling manner with the goal of gaining mind and market share for our clients.
We create customized public relations plans and media relations strategies to increase brand awareness.
Focusing on measurable outcomes, we help our clients establish engaged communities by reaching their target audiences on new and existing platforms.
We create names, visual identity and communications programs that make a powerful and emotional audience connection, enhancing our clients’ position in the marketplace.
We deploy digital and social programs that are transformative in connecting brands with their desired audiences.
We ask the right questions to uncover the message at the core of the brand, translating it into design solutions that have memorable impact.
WZMH Architects’ redesign of CF Toronto Eaton Centre’s Level 2 washrooms – a high-traffic restroom serving as many as 60,000 shoppers per week – demonstrates how thoughtful retail design reaches well beyond the storefront. Luigi Trama, Associate Principal at the firm, spoke to Retail Insider about how the design drew inspiration from sunlight on water […]
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