Contact
Idea Workshop is a company dedicated to telling stories in an exciting and compelling manner with the goal of gaining mind and market share for our clients.
We create customized public relations plans and media relations strategies to increase brand awareness.
Focusing on measurable outcomes, we help our clients establish engaged communities by reaching their target audiences on new and existing platforms.
We create names, visual identity and communications programs that make a powerful and emotional audience connection, enhancing our clients’ position in the marketplace.
We deploy digital and social programs that are transformative in connecting brands with their desired audiences.
We ask the right questions to uncover the message at the core of the brand, translating it into design solutions that have memorable impact.
Canadians increasingly rely on parents and grandparents for financial support into adulthood, and mitigating intergenerational financial strain requires multi-pronged strategy. Recently published in Investment Executive and Advisor.ca, Marc Mercier, partner with Cassels’ Banking and Specialty Finance Group, shares eight key components of sound financial planning for families navigating today’s economic climate and delayed financial independence […]
Read More
